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ADEM

Hydrate Smoothing Serum

Regular price
£40.30
Regular price
Sale price
£40.30
Tax included. Shipping calculated at checkout.

It’s a deeply hydrating water-based hair serum that defines and smooths hair.

Product Description

Introducing Authentic Beauty Concept Hydrate Smoothing Serum: Elevate Your Hair's Radiance and Manageability

Experience a new level of haircare with the Authentic Beauty Concept Hydrate Smoothing Serum. This deeply hydrating, water-based hair serum is your key to achieving beautifully defined and smooth hair, while effectively reducing frizz.

Crafted with precision, it goes beyond the ordinary to provide deep hydration that rejuvenates each strand from within. Embrace hair that exudes a soft, silky feel and radiates an authentic, healthy glow.

Authentic Beauty Concept's commitment to excellence is reflected in every drop of this serum. Discover a water-based formula that effortlessly infuses each strand with lightweight hydration, leaving your hair nourished without any cumbersome residue.

Elevate your haircare routine with the Authentic Beauty Concept Hydrate Smoothing Serum. Experience the luxury of revitalising hydration and define your hair's natural beauty.

How to Use

- No EU import duties.
- Ships within 1-2 business days.
- Ships in our fully recyclable and biodegradable signature boxes.

Step 1: Cleanse
Cleanse your hair with your favourite Authentic Beauty Concept shampoo. Towel-dry the hair and ensure it's free from excess moisture for optimal serum absorption.

Step 2: Dispense and Warm Up
Dispense a small amount of Hydrate Smoothing Serum onto palms for even distribution through the hair.

Step 3: Apply to Hair
Gently work the serum through the hair, focusing on mid-lengths to ends. 

Step 4: Smooth and Tame
Use fingers or comb to smooth and tame frizz, ensuring every strand is coated with the Hydrate Smoothing Serum.

Step 5: Seal Split Ends
Apply a small amount of Hydrate Smoothing Serum to the tips of the hair, gently pressing and sealing split ends together for a polished finish.

Pure Formulas

- No EU import duties.
- Ships within 1-2 business days.
- Ships in our fully recyclable and biodegradable signature boxes.

Clean Formulas

We believe what you leave out is as important as what you put in. Our products are vegan, registered by the Vegan Society™, as well as free from sulfates*, parabens, mineral oils and silicones. Products with integrity. Pure, natural, simple, pleasant, carefully selected.

Fragrance

- No EU import duties.
- Ships within 1-2 business days.
- Ships in our fully recyclable and biodegradable signature boxes.

Mango & Basil

The cottony fragrance evokes the floating, weightless sensation of a cloud through a combination of a unique floral bouquet made of premium and delicate white flowers notes, mango and basil accord over a subtle blend of powdery and vanilla notes.

Ingredients

- No EU import duties.
- Ships within 1-2 business days.
- Ships in our fully recyclable and biodegradable signature boxes.

Aqua (Water, Eau) · Glycerin · Oleth-20 · Linum Usitatissimum (Linseed) Seed Oil · Astrocaryum Murumuru Seed Butter · Mangifera Indica (Mango) Fruit Extract · Ocimum Basilicum (Basil) Leaf Extract · Panthenol · Citric Acid · Guar Hydroxypropyltrimonium Chloride · Parfum (Fragrance) · Sodium Benzoate · Ethylhexylglycerin · Phenoxyethanol · Limonene · Geraniol · Coumarin · Benzyl Alcohol · Ethyl Benzoate · Methyl Benzoate

  • Hurry, only 2 items left in stock!
Hydrate Smoothing Serum
Hydrate Smoothing Serum
Hydrate Smoothing Serum
Hydrate Smoothing Serum
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Why Be Yours?

  • Clean Skincare

    Clean and natural skincare with safe and transparent ingredients

  • European Delivery

    Fast delivery options with tracking
    No EU import duties

  • Sustainability

    Our signature shipping boxes are fully recyclable and biodegradable

  • Authorized Retailer

    We are an authorized retailer for all the brands we carry

FAQs

Are your products organic / natural?

Our products combine the power of naturally occurring and advanced science ingredients that are simple to use, highly effective, non-toxic, non-irritating, and absolutely cruelty-free. We do not use aggressive, irritating ingredients. Beyond this, we do not like labels such as ‘organic,’ ‘natural’ or ‘clean,’ which have no consistent definition and tell you nothing about a product’s safety or efficacy. We are committed to bringing you the very best ingredient science and being certified “organic” does not always yield the best ingredient.

Do your products contain fragrance?

Generally not, but with limited exceptions. “Fragrance,” when used in our products like the ANTI-AGING BODY CREAM, is selected for its pleasant scent but also for its proven tolerability. Most fragrances contain allergic substances, or “allergens”: if present, it is compulsory to state this on the label, even if the percentage contained is minimal. Where possible, we tend to use fragrances which do not contain allergens and which should therefore give rise to fewer problems. When fragrance is present in a our product, is indicated in the list of ingredients as PARFUM or FRAGRANCE.

Is there talc in any of your products?

The minerals that are used to produce talc can contain asbestos, which is why there are legitimate concerns about its potential effect on our health. The talc used in our ENZYME CLEANSER, BABY BUM CREAM and tinted CLARIFYING SPOT TREATMENTS is NOT made of minerals that contain asbestos and thus is not carcinogenic and completely safe. The talc we use is periodically and consistently reviewed by independent laboratories.

What is the shelf life of my product?

All beauty products need to be used by a certain period. This is known as the 'period after opening' and can be easily identified by the PAO symbol. The symbol can be recognised as the shape of an opened jar, and will have a number inside; 9M will indicate 9 months, 12M is 12 months, and 36M is 36 months. Once opened the product should be used in this period, as after this time the quality of the product will deteriorate.

What Clients Are Saying

“The second product I have bought in the smaller size. Love the little tingle I get on my face after use and a couple of drops is enough.”

Paige Alexander

“Fantastic cleanser ! My skin is clean & fresh , ready to absorb the rest of my
Dr. Barbara Sturm skincare routine.”

Claire Cooper

“This cleanser is very lightweight & doesn’t dry out your skin like most cleansers. I have my teenage son using it & it has helped with his acne.”

Sara Bond

“I now don't want to use any other cleanser. Use it in the morning and evenings. It doesn't dry the skin and leaves it nicely clean.”

Nikolay Balushev

“My skin feels soft and clean after using this cleanser because it’s very gentle and doesn't dry out my skin. i combine with the facial scrub every other day.”

Angela McCafferty